The Content Jedi Blog

They say Yiddish is a dying language. Well, not so in my household and in my head. Yiddish is so popular that even gentiles use it knowingly and unbeknownst to them.

Ever wondered why your carefully crafted e-newsletters seem to be falling on deaf ears? You take the time to craft an email with promotions, event announcements, tips relevant to your industry, and you get a poor response.

Learning makes you smarter, apparently. That’s what I want to do—make you smarter. One way is to educate you on marketing jargon you may hear tossed around but not fully grasp.