The Content Jedi Blog

Let’s clear something up: your brand voice isn’t your logo. It’s not your tagline. And it’s definitely not a handful of corporate buzzwords sprinkled across your website.

Let me be clear: I like AI. I speak on it, I use it, and I’ve seen how it can boost productivity and save time. But there’s a line AI can’t cross, and it’s the one between information and understanding.

Most businesses obsess over their website’s homepage. They polish their "About" section. They brainstorm blog topics. But the contact page? It gets slapped together at the end like it’s an afterthought.

We love a good scapegoat, especially one we can’t see, touch, or fully understand. Enter: the algorithm. The mysterious force that supposedly holds our content hostage and withholds our engagement trophies.

Artificial Intelligence is impressive. It can write essays, answer complex questions, tell jokes, and generate videos. But occasionally, it goes rogue, confidently producing information that’s entirely fictional.

How about those Oscars? How about the Red Carpet special? How about those outfits? How about those musical numbers? How about Guy Pearce (douchebag) wearing a Free Palestine pin?

The first blog post I wrote right after October 7, 2023 was titled, “The Avalanche of Jewish Hate Makes it Impossible to Grieve.” I stressed that Jews who care and pay attention couldn’t just sit with and process the grief

Depending where you look, English is a top 20 hardest language to learn chockfull of goofy words.  

"We're going to go around the table, and each person will have five minutes to talk about what you do, a client success story, and who good referrals are for you.

Growing and connecting with your audience is kind of important. As a content guy, let me tell you that blogging  isn't just a nice-to-have in today's digital world; it's a game-changer.